The challenge

The Cancer Awareness Trust (CAT) is a new cancer charity wanting to support millions of people affected by cancer with specific, verified and trusted information, products and services.

 

CAT asked us to help them design a digital service that would give cancer patients agency over their journey, empowering and educating them to live positively. 

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Our approach

We formed a small in-house design team that started by building a community of people dealing with cancer to be part of the research and co-creation. We ran a series of rapid design sprints to identify needs, understand the technology landscape, identify content partners, alongside designing a prototype platform and service blueprint.

 

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The outcome

We designed and prototyped a digital platform to guide the creative direction, user needs and build brief. Alongside this we created an MVP to launch a roadmap and programme plan which we are now in the process of supporting.