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Co-creating a strategic vision

The challenge

The Royal Papworth Hospital Charity sought to engage key stakeholders in creating and supporting a new 5-year strategy.

 

Our approach

We designed a stakeholder engagement approach that included a survey and in-depth interviews with senior stakeholders to gain insights into priority areas for both the hospital and charity. We then hosted an interactive strategy workshop for the board and trustees to co-design and align on the 5-year strategic direction and plan. 

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The outcome

This work resulted in recommendations and priority areas for fundraising that shaped the charity's 5-year plan. 

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